Friday, April 30, 2010

H&M festival gear


Next up for H&M is super-cool festival gear for a good cause. This line benefits the Fashion Against AIDS campaign. Twenty-five percent of the proceeds go to youth HIV/AIDS programs.

I'm sure you've seen all of the fashion photos from this year's Coachella. There's definitely a certain rock 'n roll/boho look going on at these music festivals. Appropriately enough, Lou Doillon and Elizabeth Jagger are the campaign's models.

The collection includes tents, ponchos, sleeping bags, fringe and more. Check out the rest of the collection here (I'm loving that orange leopard dress!). Even if you aren't making the U.K.'s Glastonbury or Tennessee's Bonnaroo this year, there's no reason not to stock up on these fabulously affordable items. The line hits stores on May 20.

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